Thursday, August 28

lovebite...

Not so sexy ler...today i help record the ''Lovemark" workshop. Its a 2-day training session for creatives, planners and suits for the agency i interning in. Whats the first thing i learn today. Its don't strive to be a success, but strive to be of value... understand?

Lovemarks what and why...
  • Brands are built on Respect. Lovemarks are built on Love and Respect
  • Brands create loyalty for a reason. Lovemarks create Loyalty Beyond Reason.
  • Brands are owned by managers, marketers and shareholders. Lovemarks are owned by the people who love them.
  • Brands drive solid performance. Lovemarks ignite performance, share, intention, margin and return.
  • Great brands are Irreplaceable. Lovemarks are Irresistible.
haha...again..will update the post next time. Really sorry for all the half written post. i just feel like writing something but at the sametime don't feel like writting. So its To Be Continue...

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