the roadside Mamak.

Mamak a term that refer to Tamil Muslims in Malaysia or a Tamil term for maternal uncle or 'maa-ma'(taken from wikipedia). Today it's about a stall operate by them near my university. This stall has been a constant companion to me during those boring lectures, tutorials and long exam hours. Food is cheap, beverages are tasty, what else you need?
I have to say no other eatery has this much cultural significance in Malaysia, maybe the other being the KopiTiam.
this post is for you girl. =P

the companion


your order coming out.


was it teh tarik or nescafe??


panas!

more on my flickr here.

life is how you want to see it...

?

i think i do but i don't know. maybe i don't, maybe i do. how do i answer the question, when i don't know the question. what do you want from me?

can you see it?

everything leads somewhere.

privacy so private...

where we going?

the right to privacy. been following the news? sleeping pictures of our mp having a round in the internet?
so yeah...i had a chance to do an assignment regarding privacy law for my communication law class. so after some hard work, we came out with this conclusion below.

Under the current legal framework which lack privacy law and protection, the Malaysian public are vulnerable to this form of invasion of privacy and breach of confidence.

With this important legal framework that needs to be updated, there is a need for a data protection legislation to regulate companies which sell information. Bodily privacy protection legislation to protect people’s physical selves against invasive procedures such as genetic tests, drug testing and so on. Privacy of communications which covers the security and privacy of mail, telephones, email and other form of communications should also be legislated. Privacy concerning territorial, which concerns the setting of limits on intrusion into personal space and public place, must also be legislated.

Therefore, with all this form of privacy protection in place and properly legislated, Malaysia would be able to move on to a communications and multimedia hub. Where the national adoption of e-based transactions is expected to be high, in this sort of commercial environment, Malaysia will be able to position itself as a preferred trading partner that conforms to international standards of privacy protection. With all this reasons given a legal framework of privacy protection have to be drafted as soon as possible, this is utmost important for Malaysia to move into a first world country with both first world mentality and infrastructure.

so what do you think? the right of privacy important? or my conclusion is just crappy?

wash your hand cleans...

this doesn't mean something all the time...

Divine mango...

fujifilm 100fd

yup yup...i dye my hair for the very first time. haha...it was a very interesting experience if i have to say and quite a stinking one to that. hair dye stinks wei...oh the color name is Divine Mango. The ''beautiful'' hair done by ConstanceGan. thank you. cost of dyeing - rm19.90, hair after dyeing - priceless.

its been long since i last update. been really busy procastinating assignments and thesis for my final semester in UTAR. that explain the lack of time, to lepak with you all. so sorry. My thesis is due April 7 and now i'm at Chapter 2 and helping my friend with thier questionaire which is chapter 3. i'm ''good'' =P

so whats been happening? i got another niece like few days ago and went to Putrajaya first ever International Hot Air Balloon Fiesta 2009 on the 19th until 22nd of March. i went on the last days. it was sure hot...minus the girls.

here are some photos.

85mm 1.8

peekaboo....sunkist....

why so serious???

fuyoooh

woot...more photos here.

you are unbeliveaveable...tuls.

thank you...

been busy with lots of stuff lately. learning a whole lots of stuff. still don't have the mood to blog about anything interesting to me.
this post is to thank all my friends and family for supporting me through this really stressful period.
really appreciate what you have done to support me, and really sorry if i did anything to make you all unhappy.

semester over, Idea generation almost done, thesis just only starting.

pictures that make me smile. taken in a park nearby.

look to the future.

if you think you can...you can lar.

In the beginning...

God created Man.

feeling creative...the result... haha..so how?

Agency: JWT, Mumbai, India
Creative Director: Senthil Kumar, Debojyoti Purkayastha
Art director: Debojyoti Purkayastha, Hital Pandya
Copywriter: Senthil Kumar, Arkadyuti Basu
Photographer: Vishesh Verma
Retoucher: Deepak Jhadav

This is the story of a boy that found his passion and is enjoying every given minutes.

Its was a dark and cold afternoon(raining heavily), the university entrance form was in front of him. Following the guide to fill in the form, he carefully fill in the information needed. Then come the hard part, What course does he want to study for 3 year of his life. Blank was his mind, even though he has only 4 different courses he could take with his Crap result. One course was totally out of the question, so 3 was in the question. Still he could not answer, so when to his room and started to ask God, what he should study and told God its up to him to decide. So with the prayer done, he finish filling the form in this manner :1st PR 2nd Advertising 3d Broadcasting.

In the first semester there is where he fell in love with advertising. The textbook, the ads in the newspaper, tv, radio(a little lar), magazine, online, billboard... To be exact it was the copy writing in ads. He so wanted to be a copywriter then until he saw the awards show for advertising like Kancils in Malaysia, Cannes, D&AD, AdFest... Its was imposible to write ads like those, its just too F&^*$%@ Amazing. As time passes his love for advertising grew to the whole process of coming out with ads, from meeting the clients to the media. His favorite type of advertising is Viral.

Advertising to him is touching the heart of a person.
In the real world it is making a person buy something he/she may not need, with money she/he may not have. =P

Now his here. In a dream job that he look forward to everyday.

Guiness Surger is THE BEST.

wizard of Oz, not bad for someone finding for a heart, to know whats really good.

the Bars/Clubs so dark, can see meh?

wish we never met.

nervous, excited, restless, thrilled, edgy, fired up, tense, delighted, scare, glad, dread, happy!!!'
Can someone feel so many emotions at once? My internship start in another 10hours and 25minutes. I just finish ironing my shirt and it still look the same as before =( aaahhhh...i have to do this everyday now..anyone want to offer their ironing skills? =P

Agency: Cossette Communication / Blitz Direct Data, Canada
Creative vice president: Patrick Beauduin
Creative Director / Art Director: Antoine Bécotte, Richard Villeneuve
Concept: Antoine Bécotte, Richard Villeneuve
Client Services: Sylvain Lemieux, Annie Aubert, Pierre-Luc Paiement
Responsible for realization: Julie Harvey
Production: Paul Boisvert, Joelle Caron
Illustrations : Marcel Laverdet
Aaahhhhhh......Internship..........Aaahhh....can you at least try,just once to mean what you say...

Agency: Jung von Matt, Germany
Ready to Bird and Fly, Rock and Roll, Water and Splash...Internship here I come.

I woke up with a nightmare today. %*&# ish... Its stupid. i dreamed about taking a mathematic exam in uni and was going to fail. Then i wanted to try to copy but the invigilators accuse me copying before i even started copying. what nonsense right?? haha..then they check the answers paper of the students around me, so they confirm i wasn't cheating they let me continue with the exam with extra time. hehe..after awhile the invigilator ask me go yamcha say don't waste her time d, i told her i cant cause this will be the first time i fail if i don't finish the paper. Then i realize i don't take maths in uni so i woke up. the end =P

Last night was the first day of 95% training, my second module(Strategist in Progress). Training was a brief introduction about ourself, trainer included. Who am I, What am I, What am I doing now and Why am I here and the introduction of Advertising, Marketing and A strategy.

After training went and pick my always MIA friend Norman and headed to another friends Bar in Crystal Crown hotel. Ace Club. Its Vimal bar by the way. He got us a jug of Tiger, half way talking he say we needed to try his ''Ace Club Special" a Shooter cause Norman been missing too long. So punishment. The drink taste like medicine, but really strong, you could feel the throat burning. So he made us another drink ''Long Island Tea''. Wow its nice, really taste like tea. its a sweet and slightly sour taste as you drink it, and the after taste is bitter just like tea. So the drink you always drink thats sweet all the way, ain't the real thing. So try one in AceClub. Later on i told Vimal i was tired and wanted to make a move, so you guess he made us another drink that suppose to wake me up. Another Shooter with Flame, A B-52. Yea it did wake me up for a while, then i got tipsy. So decided to go back anyway..haha. Thanks bro for the great night and awesome drinks.

sorry boss, i know i suppose to drink 3 only, but the two shooter can consider one right??

Tagged by Joanne...

stop complaining and start living. reason why. here.

introducing the brand new formula, 100Plus Sleep.

My first tag. thanks to Joanne. lolx

Instructions: Remove 1 question below, and add in your personal question, make it a total of 20 questions, then tag 5 people in your list, list them out at the end of this post. Notify them in their chat box that he/she has been tagged.

1. What disappoints you the most?
- Liverpool FC always not winning the EPL.

2. Where will you go if someone sponsors you a tour ticket?
- Mount Everest? haha..the person going with me is more important than the place lar.

3. What's your favorite thing to do?
- Being with that person. =P

4. Do you think money can buy happiness?
- without money hard to live, hard to live hard to be happy. So yes i guess.

5. If you can have one dream to come true, what would it be?
- World peace....hahaha.

6. Do you believe you can survive without money?
- Nope, maybe a couple of days by leeching on my friends.

7. What are you afraid to lose the most?
- people around me, my family, my friends...

8. If you win $1 million, what would you do?
- Invest and spend.

9. What is the most embarrassing thing that happened to you recently?
- Recently? got knock by a motorbike when i came out of a building and made the kid on the bike cry(the bike was traveling on the corridor, not my fault). can??

10. What you think about being tagged?
- Interesting, good when you have nothing to blog about.

11. What makes you happy?
- Being with that person. haha..getting bored of my answer??

12. What have you wished most recently?
- 4.0 cgpa. lolx...Adidas Impossible is Nothing.

13. What is your ambition?
- Own the world. Master of the universe. refer to the top.

14. If you could have a superpower, what would it be?
- just like Superman?

15. What do you think is the most important thing in your life?
- the people around me.

16. What do you do when you're alone?
- this.

17. If you have a chance, which part of your character would you like to change?
- Laziness?

18. Give comment on the person who tagged u.
- wow..this is hard. Friendly, smart, passionate about her study. right Joanne?

19. What is your least favourite animal?
- Jelly Fish? they are beautiful but don't want them near me.

20. What is your ultimate addiction?
- having fun 24/7

People listed here, you're it.

ConstanceGan, JonathanGoh, LiYing, TienHow, WanWen.

Happy Holiday people!!!, internship soon. i'm starting on the 26th of May.

I am Iron Man.

iron man.

Joshua, my trusted belayer, he better be...haha..his holding my life with the ropes

lolx...not exactly but i can climb walls just like Spiderman, with some ropes, harness and safely gears though. hehe.. Went rock climbing on Thursday at Summit Subang, Nomad Adventure. With my uni mates,8 of us. Veron was our official photographer of they day so she didn't climb, she was too sexy to climb anyway =P. Climbing is really fun and quite tiring. The strain on the arm and hands are quite hard. My hands couldn't do much after we were done, but it was worth the pain. Its cost around rm33 for your first time because of the introduction and training for the first timer. Next time it will be around rm18, for the rental of gears and entrances fee. Care to join for the next one?

We finish around 6. So it was like in time for the infamous KL Jam. So we decided to take dinner at Mamak Village that suppose to serve the best Assam Laksa and Curry Mee from MidValley. What a coned job...its tasted like below ok. I thought advertising suppose to tell the truth...ish. After dinner it was still jam so we went and watch.
Iron man. Prepare yourself for a fun ride. Starting from the character evolution from war profiteer to man of action and cause, from Tony Stark with no superhuman abilities besides his brain to Super Hero Iron Man. Every stage of the evolution is shown from failure to success, from the first suite to the upgraded one. The computer generated Image (CGI) is simply jaw dropping. from the iron man creation, flying to the fight scenes. The movie ain't perfect, it could have done better in certain parts like the dance scene with Tony and Pepper and of cause the last fight scenes. But definitely still worth to watch on the big screen. So catch iron man soon before he jet off. watch till the movie staff chase you out, cause theres a hidden scene maybe not hidden but still a scene after the credits. Cheers!!!

was reading some friends blog, got this link from hocmun blog. My opinion is kinda true for me. What you think? describe me? He gave his blog a new look, check it out.

Your Thinking is Concrete and Random

You are naturally inquisitive and curious. You're excited by new ideas, and you are a true independent thinker. You are interested in what is possible. You like the process of discovery. You are often experimenting, challenging old ideas, and inventing new concepts. Rules, restrictions, and limit don't really work for you. You have to do things your own way, and you can't be bothered to explain yourself.

What Kind of Thinker Are You?

hot.

When to work on Friday night at KL Hilton, Grand Ballroom. Some event photography for Talisman Energy, Oscar night. Saw this girl there. She's hOt... anyone know her? can intro? =P me no gut to introduce myself that night... Paula Malai Ali was there to, she was the emcee for the night. No picture sorry...i think this girl worth shooting more then Paula. haha.

Reality Television Malaysia

the stars of the show(taken from theStar)

lolx..finally RTM comes out with something worth watching and it really quite entertaining. With the live telecast of the 12th parliament on RTM now for the first 30minutes. Staring "Big Foot" and "Big Monkey". Reality TV Malaysian style, Amazing Race move over. Its time for our amazing MPs to show what is real entertainment. Name-calling, jeers and heckling, shouting, table thumping and the brandishing of the little blue book (Standing Orders). What a boisterous (rowdy) opening debate of the new parliament almost Zoo like. Even insulting a handicap person by asking him to stand up was part of the debate. Bias Speakers, that take order from the ruling government? No supplementary questions. Did we vote the wrong people in?? It interesting time people with so many more oppositions in the house from 20 something to 81 members now. Prepare yourself for much more lively debate and great entertainment coming your way.

Today was my second last paper. Communication theories was the subject. I learn a lot from this subject about how media works, how people react to media and how have media and the perception of media has changes with time. Global Village, Spiral of Silences, Agenda Setting, Neo-Marxist theorist is just a small part of the cool stuff i have learn from this subject. Thanks Miss Tan and Miss Ngoi for your time and patience in teaching us.

for my friends that have finish their exams. Enjoy and take care. for the rest of us. lets get back to studying =P

Facebook facebook..lolx. Global Village??

the host of Malaysia Dream Girl( she so much much hotter =P)

Congratulations to Tey Cindy for emerging from the competition as the first Malaysian Dreamgirl!! Just joking, my dua sen is Malaysia have been cheated out of their first Malaysian dream girl. Just check out the SMS voting result, look who is the top voter for 4 weeks. enough said. Enjoy your Latio. You ain't my Malaysian dream girl if i had one lar. lolx

chinese eye test.

lolx. can read?

going to start studying tomorrow with my class mate. then 4.30pm going to work in KL some photography thingy.

sudden craving for McD flurry. i want ice-cream.
McD close their ice-cream machine at 2am (24hour crap)

Jonathan Cake Blowing.

seriously?

funny?

music?

drinks?

friggin siao...

Jonathan Goh & Maxson Birthdays

Happy 23rd Birthday Maxson. A friend that can be count on to cheer us up,when we are down. Find us, when we are lost. A smile that infect, a laughter that disturbs and craps that make your brains goes ...

Happy Birthday to our UTAR faculty of Art and Social Science Student Representative.

its been an amazing journey.

UTAR toilets still suck though.

"there are many types of ships. there are wooden ships, plastic ships and metal ships. But the best and most important is Friendship.''(got such things as plastic ships meh?)

Philips Genie

3 print advertisement for a family.

Each ads have different target audience. ''the wife'' is for husband, "the husband" for wife and "the kid" for parent. Even though target audience are different the message and idea is still the same, that Genie bulb is the right one for everyone. The copy could be shorter. I realize that the first part of the copy is repeating the visual of the ad.

print advertisement.

This is my favorite, Its a simple yet direct and indirect ad. complicated? haha...its Direct in telling the target audience that Genie is a bright light and Indirectly saying that other brands of light are dim/not as bright as Genie. The difference is white part is lighted up by Genie, the rest of the newspaper by Brand X light bulb. Get it? So this is comparison ad that don't put X brand in it.

transit station ads

The above ad will be place in bus stop, train stop, airport and so on. Its an eye test. the area where the ad will be place will be slightly dimmer, so that it will be quite hard to read the bottom copy, that ask you to change your light bulb to Genie. A simple and straight forward ad that uses curiously of target audience. That a secret in the ad, can you find it? =P

outdoor

An outdoor ad place in front of a beautiful lighted area like KLCC or Kek Lok Sis in Pinang. Its uses the beautiful light to pass the message that Philips light the world around you.

advertisement for Philips Genie light bulb. Creative strategy for advertising assignment
art direction: Joshua Chung, Chai Yen
Copywriter: Me

Big Idea: Genie is the Right Bulb

so what do you people think? will sell? idea? copy? creativity??
comments is highly appreciated.
thank you.

an empress and a warrior, a boy and two girls.

yaawn.....at least i learn something.
Malay, Indian, Chinese and Dan Lain-Lain. why must differentiate ler..dont we breath the same air and drink the same water??
if you don't dream, how to fulfill your dream ler?

why do you have say things, when you don't mean it?
why do you promise things, when you have no intention to fulfill it?

why do you act like a cold heartless person, when you wasn't one?
why did i actually care?

met up with my bosses for internship next semester today, while waiting for my friend interview at the same place. they are really nice people. weeeeeeee... =P
you know what?? the office I'm interning have free beer. FREE BEER. but my boss advice me not to drink in the morning lor...

The beauty of babe, Is not in the different clothes she wears everyday, the slippage top, the micro mini skirt.
The figure that she has, the smell, the soft touch, kissable lips, dramatic eyelashes, sexy voice,
Or the way her wavy hair piao piao or get wet in the rain.
The beauty of babe must be seen in her eyes, sparkling eyes
Because that is the doorway to her heart, true beauty that reflects her heart.
one of the most beautiful sight, the sight of you.

miss you, miss today.
physical beauty is just temporary, but inner beauty lasts a lifetime.

chou ah kua! chou ah kua!

Watch it once, laugh yourself silly. get a dvd or something to laugh yourself crazy. if you understand hokkien even better.
belum cuba,belum tau
sudah cuba, hari-hari mau.

SYNOPSIS
Ah Long Pte Ltd is a light-hearted black comedy about the triad world and the money-lending business. The movie takes on a humorous and sarcastic treatment on the underworld. It depicts how a young lady, Li Hua (Fann Wong) tries to restructure her money-lending triad into a professional and 'loving' triad that stands against the use of violence after she takes over from her triad leader (Richard Low) who retired. Her various restructuring plans (which are no doubt very creative) bring about hilarious results.
Li Hua tired of her mother's constant nagging to get married, she finally relented and proposed to Mr Fang (Mark Lee), an effeminate dance instructor cum image stylist. Surprised to many and even herself, Mr Fang accepted the proposal. The unusual union, despite the misfits, soon blossom into love.

Good news, no Great news I got my internship in the agency I desperately wanted. the agency that reject me the first time. I guess good things come to the people that don't give up, persevere. Thank You agency, will do my best.

I'm scare, afraid of losing, crashing, getting tembak........ but in the first place its not mine to begin, not mind to lose, not mine to protect, not mine to care, not mine to make happy, not mine to love..... NOT MINE.

I'm sorry for being so selfish, i hope it all work out for you. they say sometimes the grass ain't always greener on the other side but sometime it is. whatever is it i want you to be happy =)

thank you for the time spend with me. it was wonderful,beautiful,sweet,priceless moments..........

my sunshine, my rainbow, my shooting star, my shelter......... my fireworks??

wOw...such fearful hair. Really strong hair with Pantene.

UTAR inter-faculty futsal competition

we lost badly...haha. 2-1, 2-0, 3-0. stevenchen we need you.
some photos taken by julian

me going to take a shot or fall down...

yeat chun defending

disappointment+freedom?

i didn't manage to nail the interview for my internship that day. so no job for me. =( i was really looking forward to intern there. the people there were so nice. what they explain to me about my job there was super interesting. market research, brain storming and so on. I wanted s0 much to learn from them. disappointed. my interviewer was so nice to give me some advice for my next interview, cause i ask her about my interview when she call and tell me that i didn't get the job. they so straight forward also..thats good in a way..she say she found someone better..haha..ego pain. lolx.
anyway the advice was to be more vocal and express your idea more and make a stance.

for people that know, i decided to let go.

amazing ad of the week for me. advertising is just mind blowing.....
Print a skinny child image on the glass, as the water filed the glass, by the effect of refraction, the skinny child began getting “fat” visually shows the theme of “Having water to drink, he will improve” therefore encourage people to donate money. People’s attention were drawed to the drinking water issue.
Agency: JWT, Beijing

internship

today I went for interview for my internship thats starts on 2 June. the internship is part of my degree. location was at CP tower, in phileo damansara behind my place. thanks bro for fetching me there. no need sweat. hope i get the job =). the interview was really casual and short. they just ask me why advertising, why account management, why this company, ask me to explain my special highlight on my resume and also explain some advertisement and explain the differences. about 10minutes only

here something from the company web site that kinda inspire me.

What We Believe

You might expect a mission statement at this point. We don’t have one. Instead, we have a Purpose, with these components:

• Our Inspirational Dream: To be revered as the hothouse for world changing ideas that create sustainable, profitable growth for our clients.

• Our Focus: To fill the world with Lovemarks.

• Our Spirit: One team, one dream - Nothing is Impossible.

  a pencil by them for
  Write for freedomAmnesty Internationalwww.aimalaysia.org

been really busy with my assignment recently...trying to come out with headline, slogan, tag line, body copy........ for my group Creative Strategy for Advertising-Phillips Genie light bulb and also Brand Management-Ovaltine minuman malt berkhasiat........lolx..
anyone with idea????

Congratulations to team UIS for winning Sloggi advertising and campaign competition for ADWAVE2008..their story here check it out. UIS rock on!! to the other finalist you were still great. respect.

climbing a freaky high wall...........

a better future...

I'm kinda in shock with the result, but happy none the less. many thought running are through my mind the whole day...with the election result and my communication theories assignment on MediaPrima. Brain clutter with data..that need to be process to information..lolx. feel so lost...

i'm suppose to apply 3 theory that is cultural industry, hegemony and political economy to what media prima is doing now.

back to the election result hope that the new government are able to work together,make a change,stands together regardless of color,religion, party and works towards a better Malaysia that all Malaysians can be proud of.

Remember that we are all human so check and balance have to be on both side.

please pray for peace, unity , good leaders, God will be done......

Peace.

me blur...=P